Perfect choice for: Blonde or gray hair that wants to stay calm, cool, and perfected.
Here’s how: Massage into wet hair and allow the shampoo to absorb for three-to-five minutes, then rinse. Repeat the process two or three times per week, alternating with Color Endure Sulfate-Free Shampoo.
The inside secret: Our Multi-Spectrum Defense Complex comes to the rescue with Antioxidants and UV protectants that fight fading, as well as any tonal changes that can affect the purity of cool hair color. Bio-Advanced Peptide Complex adds molecular strength and reconstruction from cuticle to cortex.
Fudge Clean Blonde Violet Toning Shampoo is great for bleached or naturally blonde hair. Coloured blonde hair can occasionally take on an unwanted yellow brassy tone. Violet Toning Shampoo balances out the yellow tones from the hair and leaves hair hydrated and replenished.
Great to tone freshly dyed hair or as a weekly touch-up this shampoo is very heavily pigmented so if you want to use daily you might experience nice violet tone.
How to Use:
Apply to wet hair lather evenly and leave for 3-5 minutes. Rinse well then finish with a conditioner for coloured hair. Use alternatively with your regular shampoo.
What is it: Pigmented shampoo for cool color tones
Gently yet effectively cleanses hair and scalp
Helps to strengthen the hair structure to optimal pH 4.5, bringing colored hair closer than ever to zero color fade
Preserves and revives cool tone directions
Neutralizes unwanted warm undertones
Adds a cendré shimmer to white or highlighted hair and very light bases
How to use:
Apply to wet hair
Leave for 1-5 minutes
Watch the process and rinse when the desired shimmer is achieved
Use daily for a more intense effect
Use 1-2 times per week for tone maintenance
COLORVITALITY BLONDE SHAMPOO
WHAT’S SO SPECIAL ABOUT IT?
• Illuminates blondes and fights yellowing of lightened, highlighted, natural blonde, gray or white hair after just one use
HOW DO I USE IT?
For all hair types. Lather, rinse, and repeat if necessary. Follow with your chosen conditioner.
WHAT’S IN IT?
AHA structure complex
• Lactic Acid, Malic Acid – supports internal reconstruction
• Polyquaternium-6 – evens out the hair surface
• HC Blue No. 11 – blue direct dye to counteract yellowing